Everything from cutting edge phone appointment setting techniques, Internet sales systems, BDC power tips, increasing website leads & traffic, SEO, gorilla marketing, and secrets for getting lenders to step-up in down times will all be on the table. Help is on the way," Coleman said. The journey will be performed on a modified version of BMW's new K1200-S from BMW Motorcycles of Western Oregon. The K1200-S was the model rode by Andy Sills of San Francisco to set the world speed record at Bonneville Salt Flats. “We chose the K1200-S because it's the fastest, safest, best equipped, hardest corning bike and with the best brakes period. Only on a bike and this bike in particular did we think I would have a running shot at covering that much ground and getting in and out of that many dealerships safely in less than two weeks," Coleman said.
Friday, August 15, 2008
Smart Blogging Strategies
Read anything about blogging today, and the latest wisdom on the subject involves "SEO," or "Search Engine Optimization," and "SEM," or "Search Engine Marketing." These strategies aim to help a site become the top result returned by a search engine when someone types in a particular query. Most of these practices are legitimate and helpful, but your ultimate goal isn't to be the top search result--it's to be relevant, show yourself off to potential and current customers, and ultimately build your business. You need your blog to be read, of course--but if the content isn't valuable, the traffic alone won't help you succeed. So, what makes a blog effective? Depends on your goal. Are you using it to sell? If so, then search engine ranking may be very relevant. I'll go more into depth on those topics in another article.
Building Findable Websites
Analyzing Your Traffic, and Black Hat SEO Techniques to Avoid. Overall, Building Findable Websites lays out an excellent collection of tools, tips, and strategies for making websites findable, and the author follows up by providing the code and other tools you'll need to follow his guidance. Anyone serious about getting their website found by the bots should give these approaches some thought, because the battle for eyeballs on the web, as any arms race, requires constant innovation.
Escalate Media Acquires Online Marketing Community V7 Network
A regularly-updated SEO blog keeps members updated on information about search engine optimization. An extensive scripts directory (including tools and tutorials). A graphics section where members can analyze and rate graphics tutorials. Internet marketing forum and book reviews. Job listings and advice for online professionals.
Escalate Media is working to bring improved development and continued growth to the site and its community and continues to add community-based web sites to join their network.
About Escalate Media:
Founded by David Adams and Lee Dodd, Escalate Media (EM) builds and purchases online publications and web-based communities. Each site focuses on a specific niche related to two distinct channels - family and technology.
Search Analytics Expert Zwicky to Speak, Moderate at SES San Jose
After successfully managing search engine optimization (SEO) and paid online advertising campaigns for an e-tail startup operation, Richard founded SEO firm Metamend Search Marketing. While at Metamend, Richard focused on creating software and hosted tools that solved challenges common to search marketers, including issues related to localized and personalized search results. As a result of this focus, the company was recognized throughout the industry for its geolocation and phraseology technology, along with its context sensitive search technologies. Richard founded Enquisite, Inc. in 2006 to fill the void in search referral data he experienced with web analytics tools. He currently serves as Enquisite's President, where he drives product and feature development.
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