HYPERDRIVE TECHNOLOGIES INC. plans 2008 West Coast Dealer Rescue Ride

Everything from cutting edge phone appointment setting techniques, Internet sales systems, BDC power tips, increasing website leads & traffic, SEO, gorilla marketing, and secrets for getting lenders to step-up in down times will all be on the table. Help is on the way," Coleman said. The journey will be performed on a modified version of BMW's new K1200-S from BMW Motorcycles of Western Oregon. The K1200-S was the model rode by Andy Sills of San Francisco to set the world speed record at Bonneville Salt Flats. “We chose the K1200-S because it's the fastest, safest, best equipped, hardest corning bike and with the best brakes period. Only on a bike and this bike in particular did we think I would have a running shot at covering that much ground and getting in and out of that many dealerships safely in less than two weeks," Coleman said.

(openPR) - (PORTLAND, Ore. — August 08, 2008) On August 11th 2008 Eddie Coleman, Founder of the Hyperdrive Family of Companies and the Author of the Industry’s two bestselling books, Mastering The Art of Selling Cars Online and 101 Internet Sales Objections, will set off on a two-week goodwill mission to provide help and strategic tools for boosting the bottom lines of over 100 dealerships from Washington to California.

“Dealers across the country are having real challenges and I’ll be coming equipped with real tools that will enable real volume. We can’t control the economy, gas prices or our lenders but we can control our market share. We believe we can show a dealership in a matter of 10 minutes how to sell countless more cars and that’s exactly our plan,” Coleman said.

The 2008 Dealer Rescue Ride will cover the I-5 corridor from SW Washington to southern California as well as select coastal regions and will take approximately two weeks covering over two thousand miles. The company is providing its expertise to automobile dealerships during the goodwill tour at no charge.

“Vendors that plan to excel in these times need to give before they get. Dealers are ignoring the hype and doing business with vendors that can clearly prove their claims. Luckily that’s our specialty. Everything from cutting edge phone appointment setting techniques, Internet sales systems, BDC power tips, increasing website leads & traffic, SEO, gorilla marketing, and secrets for getting lenders to step-up in down times will all be on the table. Help is on the way,” Coleman said.

The journey will be performed on a modified version of BMW’s new K1200-S from BMW Motorcycles of Western Oregon. The K1200-S was the model rode by Andy Sills of San Francisco to set the world speed record at Bonneville Salt Flats. “We chose the K1200-S because it’s the fastest, safest, best equipped, hardest corning bike and with the best brakes period. Only on a bike and this bike in particular did we think I would have a running shot at covering that much ground and getting in and out of that many dealerships safely in less than two weeks,” Coleman said.

The company has set up a public interactive route mapping destination dealerships complete with 360’ street views through Google, which can be accessed at www.HyperDriveTech.com The company will communicate with destination dealers in route with updated arrival times using real time GPS tracking and satellite communication systems.

Smart Blogging Strategies

Read anything about blogging today, and the latest wisdom on the subject involves "SEO," or "Search Engine Optimization," and "SEM," or "Search Engine Marketing." These strategies aim to help a site become the top result returned by a search engine when someone types in a particular query. Most of these practices are legitimate and helpful, but your ultimate goal isn't to be the top search result--it's to be relevant, show yourself off to potential and current customers, and ultimately build your business. You need your blog to be read, of course--but if the content isn't valuable, the traffic alone won't help you succeed. So, what makes a blog effective? Depends on your goal. Are you using it to sell? If so, then search engine ranking may be very relevant. I'll go more into depth on those topics in another article.

Well weblogs or blogs have caught the attention of many around the world ever since this feature or platform came into being to share your ideas and information with the rest of the world. People start blogging for many reasons but after a while they get lost somewhere in the vast ocean of blogosphere. Blogging may be looking easy for some but its actually not so. Many do blogging to monetize it. So here we discuss some smart strategies you can follow to remain ahead of the competition.

Content
Well it is said that quality content is everything and its true. Generating unique and interesting content is not an easy job. Many even outsource this content creation for their blogs to other writers. People come to blogs to read some refreshing
and interesting content. So if you can write regularly some very good content then your visitors would like to come again and again. Nowadays people look to get some constant traffic from search engines. And search engines even love unique content. Blogs which are regularly updated come on the top of Google search. So from all these reasons you can make out the importance of content in your blog.

Design
Design is another critical issue with the blogs. The look and feel of the blog should be attractive to the readers. You can have a simple design which is effective. Templates do the job over here. Some professionally designed templates can be bought for a price and be used in the blogs. Then the navigation in the blog should be easy and the looks should not be too clumsy. Never fill the entire blog with ads. You can even invest some money in getting a good logo for your blog which makes a long lasting impression on the minds of the readers. There should be facility of finding the recent posts and subscribing to the posts in the blog. By keeping these design issues in mind you can get a great looking blog.

SEO
Search engine optimization is the most discussed about topic among the web masters. It is the art and science of building your the sites and blogs in such a way to get listed on the top of search engine queries like Google and yahoo. We all know the importance of SE for a blog. It is the single largest and constant traffic source to any blogs. But we need to learn a lot of things in SEO like on-page optimization, off-page optimization, link building etc .We can read some books on SEO or hire a professional SEO expert to do this job for your blog. Well we feel these strategies can easily get your blog known in the blog osphere.

Building Findable Websites

Analyzing Your Traffic, and Black Hat SEO Techniques to Avoid. Overall, Building Findable Websites lays out an excellent collection of tools, tips, and strategies for making websites findable, and the author follows up by providing the code and other tools you'll need to follow his guidance. Anyone serious about getting their website found by the bots should give these approaches some thought, because the battle for eyeballs on the web, as any arms race, requires constant innovation.

Often times, the term SEO is mentioned in derogatory terms. With many of the poor techniques people use to garner site traffic, it's not hard to see why. However, Aaron Walter has recently finished a book entitled Building Findable Websites which casts a wide net on the concept of building a quality web site that goes well beyond just the mere topic of SEO.

The concept of "findable websites" may be familiar if you recently read Aaron's article in A List Apart, entitled Findability, Orphan of the Web Design Industry. In the article, Mr. Walter talks of three very important things that a site needs to accomplish, helping people:

* find the web sites they seek,
* find the content on the site, and
* rediscover valuable content they've found.

The book covers plenty of topics including SEO, microformats, and integrating third-party APIs like Google Search. The supporting site also has plenty of supporting content including five additional chapters.

Much of the content is geared heavily to content producers, like bloggers. The book tries to be very inclusive with its target audience, being high level enough for managers while having enough technical tidbits for implementers.

If it sounds like I'm a little biased, I probably am. Aaron Walter asked me to provide the technical editing for the book, which I was pleased to have the opportunity to do so. Aaron's writing is comfortable and straightforward and it was fun working with Aaron on the book. I really enjoyed reading the book and working with Aaron to make sure the technical examples in the book were accurate and included best practice approaches.

Escalate Media Acquires Online Marketing Community V7 Network

A regularly-updated SEO blog keeps members updated on information about search engine optimization. An extensive scripts directory (including tools and tutorials). A graphics section where members can analyze and rate graphics tutorials. Internet marketing forum and book reviews. Job listings and advice for online professionals.

Escalate Media is working to bring improved development and continued growth to the site and its community and continues to add community-based web sites to join their network.

About Escalate Media:

Founded by David Adams and Lee Dodd, Escalate Media (EM) builds and purchases online publications and web-based communities. Each site focuses on a specific niche related to two distinct channels - family and technology.

Building Findable Websites is a book published by New Riders that practical advice and examples for people who build websites hoping that they’ll reach their target audience. Each chapter will introduce you to best practices and fresh perspectives on how websites should be built to accomplish these simple, yet indispensable goals:

> Help more people find your site
> Help users find content within your site
> Encourage return visits

The path this book travels towards findable websites passes through the villages of web standards, accessibility, and contemporary technologies like Ajax, APIs, Flash, and microformats. You’ll find the big ideas behind each of these contemporary technologies and real world examples presented in this book, illustrating that you don’t have to compromise the rich user experience in order to create search engine friendly, findable websites.

Although tailored for people who build websites, there’s something in this book for people in the user sciences, designers, and project managers running the show. Findability is everybody’s concern because everyone wants his or her work to be seen and appreciated.

If you’re a web standards guru often struggling to help colleagues and clients see the light, you’ll find the concepts and examples in this book of interest. Search engine optimization and general findability are the most compelling arguments for web standards best practices, as they speak to the bottom line.

Search Analytics Expert Zwicky to Speak, Moderate at SES San Jose

After successfully managing search engine optimization (SEO) and paid online advertising campaigns for an e-tail startup operation, Richard founded SEO firm Metamend Search Marketing. While at Metamend, Richard focused on creating software and hosted tools that solved challenges common to search marketers, including issues related to localized and personalized search results. As a result of this focus, the company was recognized throughout the industry for its geolocation and phraseology technology, along with its context sensitive search technologies. Richard founded Enquisite, Inc. in 2006 to fill the void in search referral data he experienced with web analytics tools. He currently serves as Enquisite's President, where he drives product and feature development.